And some of our graduates. 

Meet your professor.

Sasha

Sascha studied communication & media management at UE and is now head of new business at one of the largest software companies in the world.

Our professors & lecturers all have experience in the field. Hear from Dr. Professor Johannes Kiessler, head of the BA Digital Product Management programme at the University of Europe for Applied Sciences.

Lea

Lea completed her Bachelor in Film & Motion Design and is now a Digital Creative Art Designer in the field of animation. 

Constantin

Constantin studied photography at our Berlin campus. Today he is a freelance bicycle photographer and travels the world.

Degree

Bachelor of Arts (B.A.)

Your degree in a nutshell.

Duration

3 years

Start

March or September

Locations

UE Innovation Hub (near Berlin)

Language

English

Fees

EU €744/month

Non-EU €12,700/year

Accreditation

State Accreditation

Excursions & field trips

During the study, you can take part in excursions and field trips to companies like Volkswagen in Wolfsburg, Google or Amazon in Silicon Valley and many more.

Internships & practical projects

Build global networks through team projects, company visits, internships, business links and academic experience with one of our many partnered companies like Audi or Unilever.

What you can look forward to.

Find a job

68% of our students are employed before graduation, and 93% find employment within 12 months of graduating. Our career centre will support you every step of the way.

Opportunity to learn German

Our programmes in Berlin are taught in English but if you want to learn German anyways, we offer support with a range of language courses.

Use the latest equipment

Our campus is equipped with updated iMacs with high-end design software, photo studios, VR equipment, green screen rooms, sound studios, graphic tabs, game labs, SR cameras and more.

Enter the Berlin start up scene

500+ new Berlin start-ups are being created each year with the potential for you to gain a variety of experience through internships or full-time work.

Silicon Valley in Potsdam: get to know your Campus.

The UE Innovation Hub is located on the Think Campus in Potsdam, near Berlin neighbouring global incubators such as the Volkswagen Group, Future Center and the SAP Innovation Center where over 200 people research AI and Blockchain technologies.

Potsdam offers the highest density of scientists in Germany but is also a city of universities and research which influences the living environment of the city. Over 14% of all residents are students.

Live in Berlin and study in Potsdam!

Request more information

BA Digital Product Management 

Plan, implement and lead the development of innovative digital products to become a key player in a technology-driven company.

Specialisation

Choose to add one of many offered specialisations such as Game Design or UX/UI Design.

Community

At the University of Europe you will join a community of over 7800+ international students from 140+ countries.

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What makes our Programme special.

Study Abroad

Choose to do an internship or complete a semester abroad at one of our partner universities during your 5th semester.

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State-of-the-Art Resources

Access modern tools, labs, and software to develop your skills in a professional environment.

Key modules as part of the course.

Business Analytics & Data-Driven Decision Making

Master the use of data to analyze business challenges and guide strategic decisions.

Organisational Design & Entrepreneurship

Explore how to structure organizations and foster entrepreneurial thinking for sustainable growth.

Discover innovative problem-solving methods to develop creative and user-focused solutions.

Product Strategy

Understand how to define, develop, and execute strategies for successful product management.

Human-Centered Design

Design Thinking

Learn to create products that prioritize user needs, preferences, and experiences.

  • Recent Graduate

Perfect for individuals with backgrounds in business, technology, or design who want to specialize in creating and managing innovative digital products.

  • Mid-career 

Ideal for professionals looking to transition into roles that require expertise in product development, digital strategy, or innovation management.

  • Entrepreneurs

Designed for future business leaders eager to leverage digital tools and product management techniques to build successful ventures and scalable solutions.

Designed for

Your future career opportunities.

Product Manager

Digital Transformation Consultant

Innovation Manager

Agile Project Manager

UX/UI Designer

Business Analyst

Start-up Founder

Customer Experience Manager

The University of Europe for Applied Sciences (UE) is government-accredited, award-winning and one of the world's leading universities with an international outlook.

We are ranked Top 25 among Europe's best private universities in the business sector and have been enabling students to successfully pursue their career goals for about 25 years. 

Our mission is to equip you with all the skills you need to start your career with confidence and stand out from the crowd.  

UE - a unique place to study.

We are fully accredited and also have some awards.

Experience student life in full colour.


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University of Europe for Applied Sciences (UE) is part of GUS Germany GmbH (GGG), a dynamic network of higher education institutions with more than 15,000 students at locations in Germany, Europe and beyond. 

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