Meet some of our successful graduates.Â
Sasha
Sascha studied communication & media management at UE and is now head of new business at one of the largest software companies in the world.

Katharina
Katharina studied sport & event management at UE and is now Global Brand Manager for food-tech trade fairs at one of Germany's best-known trade fair organisers.


Eva LottaÂ
Eva studied corporate management at UE and is now Branch Manager of the junior centre of a well-known Hamburg football club.
What makes our Programme special.
Study Abroad
Choose to do an internship or complete a semester abroad at one of our partner universities during your 5th semester.
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Business Models
Explore how digital disruption is transforming industries and creating new opportunities.
Community
At the University of Europe you will join a community of over 7800+ international students from 140+ countries.
Specialisation
The large selection of subjects allows you to determine and expand your study focus.Â
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Key modules as part of the course.
Personality Psychology
Explore the traits, behaviors, and psychological factors that shape individual personalities.
Marketing, Sales & CRM
Learn how to influence customer behavior and build strong relationships through effective marketing and sales strategies.
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Discover how psychological principles can optimize workplace dynamics and organizational effectiveness.
Occupational Psychology
Examine the psychological aspects of work, including motivation, performance, and employee well-being.
General Psychology: Perception and Cognition
Organizational Psychology
Understand how humans perceive, process, and interpret information from their environment.
Degree
Accreditation
Duration
Start
Locations
Language
EU €744/month
Non-EU €12,700/year
English
Berlin
Fees
3 years
March or September
Bachelor of Science (BSc.)
- Recent Graduate
Ideal for those with a background in business, psychology, or social sciences, looking to specialize in applying psychological principles to business settings.
- Mid-careerÂ
Perfect for individuals seeking to pivot into roles that require expertise in workplace behavior, leadership, or consumer psychology.
- Entrepreneurs
Designed for aspiring business owners aiming to understand human behavior to enhance leadership, team dynamics, and customer engagement.
Designed for
State Accreditation
Your future career opportunities.
Organizational Development Consultant
Market Research Analyst
Training and Development Manager
Consumer Behavior Specialist
Talent Acquisition Consultant
Workplace Well-being Advisor
Change Management Specialist
Human Resources Specialist





We are fully accredited and also have some awards.



Excursions & field trips
During the study, you can take part in excursions and field trips to companies like Volkswagen in Wolfsburg, Google or Amazon in Silicon Valley and many more.
Find a job
93% of our students find employment within 12 months of graduating. Our career centre will support you every step of the way.
Opportunity to learn German
Our programme is taught in English but if you want to learn German anyways, we offer support with a range of language courses.
Use the latest equipment
Our campus is equipped with updated iMacs with high-end design software, photo studios, VR equipment, green screen rooms, sound studios, graphic tabs, game labs, SR cameras and more.
What to expect outside of your studies.
The University of Europe for Applied Sciences (UE) is government-accredited, award-winning and one of the world's leading universities with an international outlook.
We are ranked Top 25 among Europe's best private universities in the business sector and have been enabling students to successfully pursue their career goals for about 25 years.Â
Our mission is to equip you with all the skills you need to start your career with confidence and stand out from the crowd. Â
The UE Berlin Campus is at the heart of Europe’s dynamic capital, offering students a vibrant environment to study Business Psychology in one of the world’s most inspiring cities.
Berlin is a global hub for innovation, creativity, and culture, providing students with unparalleled opportunities for networking, internships, and real-world applications of psychological principles in business.
Live, Learn, Thrive: Immerse yourself in Berlin’s unique energy while studying at UE, where academic excellence meets a thriving business ecosystem.










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